How to Build a Sex-Worker Friendly Website That Actually Converts
Get More Conversions
If you’re a sex worker or adult creator trying to grow your income online, you know that building a website isn’t just about looking cute. It’s about conversions: getting visitors to book, subscribe, buy, or tip. But most web builders and digital agencies don’t understand your needs—and many platforms aren’t even sex-work friendly.
Adult Creators Only
This guide from Pentagram Digital is built for you: the creators, dommes, cam models, sugar babes, and NSFW artists who want a website that reflects their brand, protects their boundaries, and actually makes money.
Why a Website Is Essential for Adult Creators
Social media can be deleted. Payment apps get banned. Algorithms change overnight.
Your website is the one platform you own. It’s your digital home base where fans, clients, and curious customers can:
Find your services or rates
Book you safely and privately
Subscribe or buy custom content
Read your story, your way
A good website can mean the difference between struggling for visibility and owning your digital identity.
1. Choose a Sex-Work Friendly Hosting Platform
Many mainstream platforms (Wix, Squarespace, Shopify) can restrict adult content. For sex workers, it’s essential to host somewhere that won’t flag or remove your work.
Sex-work friendly platforms include:
Ghost.org (great for blogging & memberships)
WordPress (self-hosted, most customizable)
Carrd (for sleek, minimal one-page sites)
Webflow (advanced design without code)
Avoid: Blogger, Shopify, or any platform that bans adult services in their TOS.
Need help picking? Pentagram Digital offers consultations to help you choose the right platform for your business.
2. Structure Your Website Like a Sales Funnel
You need a site that guides people to take action.
Basic site structure:
Homepage: Quick intro, photo, CTA to go deeper
About Me: Personal intro with boundaries and niche
Services / Offerings: Clear, detailed breakdown
Booking or Contact: Easy form with pre-screening questions
Blog (optional but excellent for SEO and authority)
Every page should include a call to action: Book Me, Subscribe, Buy Now, etc.
3. Prioritize Safety and Consent
You should never feel unsafe online. Your site should empower you.
Tips:
Use a pseudonym or stage name
Don’t list personal phone numbers or addresses
Use encrypted contact forms or secure booking systems
Have a boundaries section: What you do and don’t offer
Include a terms of service or site rules page
Consent begins with clear communication. Your website is your first line of defense.
4. Design with Your Brand in Mind
Your website should reflect your aesthetic and vibe.
Whether you’re full glam, punk princess, latex domme, or girl-next-door, make sure your visuals and words match your energy. This includes:
Logo and brand colours
Font choices (legible and on-brand)
Photos that match your personality or niche
Voice/tone of your writing
Don’t be afraid to be extra if that’s your brand. Cohesion = confidence.
5. Optimize for Mobile (Always)
Over 70% of adult site traffic comes from mobile users. If your site looks janky on a phone, you’re losing money.
Check that:
Menus are easy to use on mobile
Text is readable on small screens
Buttons and CTAs are thumb-friendly
Photos load fast and aren’t distorted
Most modern builders include mobile previews. Pentagram Digital customizes every site for a seamless mobile experience.
6. Make It SEO-Ready From Day One
If you want to be found on Google, you need to build with SEO in mind.
Tips:
Add relevant keywords to titles and descriptions (e.g. “London Findom Coach”)
Use H1 and H2 tags properly
Add meta titles and descriptions to every page
Use image alt text (e.g. “latex domme in red boots”)
Create a sitemap and submit to Google Search Console
Want a full SEO checklist? Read this article for everything you need.
7. Include Conversion Triggers
It’s not enough to look hot. You need to convert visitors into paying clients.
Add:
Clear pricing (or at least a base rate)
Simple booking instructions
Embedded testimonials or reviews
FAQ section to reduce back-and-forth
Social proof (“500+ satisfied clients”)
Each page should end with a strong, confident CTA: “Book Your Session Now” or “Subscribe for Exclusive Content”
8. Use Analytics to Track Performance
Install Google Analytics or Plausible.io to see:
Where your traffic comes from
What pages people visit most
How long visitors stay on your site
What CTAs get clicks
This helps you tweak your design and content to keep improving conversions.
9. Keep It Updated and Alive
Outdated websites can scare off potential clients.
Update regularly:
Post a new blog or gallery every 1–2 weeks
Add new reviews or testimonials
Change photos seasonally or with new looks
Refresh your bio or service descriptions when needed
Show Google (and your fans) that your site is active and relevant.
10. Work With People Who Get It
You deserve designers and developers who understand the unique challenges of sex work. From shadowbans to payment processors, from trauma-aware branding to keeping your domain safe, the team at Pentagram Digital gets it.
Whether you’re just starting or want to upgrade your site, we offer:
Custom website builds
Branding and design packages
SEO and content strategy
Safety-first consultation and UX design
Final Thoughts: Your Website = Your Power
A website isn’t just a portfolio. It’s a boundary, a billboard, a business tool, and a mirror for your brand. Done right, it becomes your safest and most powerful space online.
Ready to build a site that converts and protects you? Book a free discovery call with Pentagram Digital today.
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