The Ultimate SEO Checklist for Sex Workers and Adult Creators
The Ultimate SEO Checklist for Sex Workers and Adult Creators
In today’s digital-first world, having a strong online presence isn’t optional—it’s essential. But for sex workers, adult content creators, and anyone working in NSFW industries, navigating SEO (Search Engine Optimization) can feel like trying to break into a locked room with invisible keys. Between shadowbanning, platform restrictions, and outright censorship, getting your content seen can be a constant struggle.
That’s where this guide comes in.
Digital Strategy for The Adult Industry
At Pentagram Digital, we specialize in creating digital strategies for sex workers and adult creatives. This no-fluff, high-impact SEO checklist is tailored specifically for your needs. We’ll help you boost visibility, increase site traffic, and convert clicks into paying clients—even in the face of algorithmic discrimination.
1. Understand How SEO Works (and Why It Matters)
SEO is about helping your content show up in search engines like Google. When someone searches for “OnlyFans Domme London” or “custom femdom videos,” SEO determines whether you show up on page 1 or page 10.
It involves:
Keyword research
Optimizing content and page structure
Improving site performance and usability
Building links and domain authority
Why it matters: 75% of users never scroll past the first page of results. If you’re not visible, you’re not discoverable.
2. Do Strategic Keyword Research
Start with niche-specific search terms. These could be:
“Find a foot fetish clip store”
“London OnlyFans girl”
“Trans camgirl custom videos”
Use tools like:
Google’s search autocomplete and related searches
Pro tip: Mix high-volume keywords (“OnlyFans model”) with long-tail keywords (“UK femdom findom content creator”) for better targeting.
Create a spreadsheet and start tracking what keywords match your offerings.
3. Set Up a Strong Website Foundation
Whether you’re using a custom site or platforms like Ghost, WordPress, or even Carrd, make sure the basics are SEO-ready:
Secure your site with HTTPS
Install Google Analytics and Google Search Console
Use SEO plugins like Yoast or Rank Math
Create a clear site hierarchy (Home > Services > About > Contact)
Have a mobile-friendly, fast-loading design
Accessibility and clarity matter. Don’t hide your best content three clicks deep. Make it simple for both Google and your fans to navigate.
4. Optimize Your On-Page SEO
Every page should have:
A strong SEO title (e.g., “Buy Custom JOI Clips from UK Domme”)
Meta description (under 160 characters, keyword-rich)
One H1 headline and relevant H2/H3 subheadings
Alt text for all images (e.g., “blonde latex domme with whip”)
Internal links (link to your blog, store, or booking page)
Target keyword used naturally 2-3 times
Avoid keyword stuffing, but don’t be afraid to use search terms your clients are actively Googling.
5. Blog Like a Baddie (Yes, You Need a Blog)
Blogs drive traffic. Period. They help your site rank for niche keywords and establish you as an expert.
Examples of great blog post ideas:
“How to Book a Custom Clip Without Being Creepy”
“My 5 Favourite Toys for Filming JOI Videos”
“Why I Don’t Use Instagram Anymore (And What I Use Instead)”
Every blog post should:
Be 1000+ words
Use internal links (link to your services, email list, etc.)
Feature a clear call to action (CTA)
Target a specific keyword or question
Bonus tip: Regular blogging signals to Google that your site is active and alive—that helps with ranking.
6. Build Backlinks the Smart Way)
Backlinks = other websites linking to your site. These act like “votes of confidence” to search engines.
Where to get them:
Appear on podcasts or interviews
List your site on SW-friendly directories (e.g., LoyalFans, AllMyLinks, Tryst.link)
Swap links with other creators
Post resources or guides others will want to reference
Avoid sketchy services that sell backlinks. These can damage your site authority.
7. Create Keyword-Optimized Content for Every Product or Service
If you sell custom clips, sessions, or digital downloads, each offering should have its own SEO-optimized page. Don’t just lump it all onto one homepage.
Make sure each service/product page includes:
An SEO-friendly title
A detailed description with keywords
A list of features/benefits
Client testimonials or reviews
A strong call to action (Buy Now, Book Me, etc.)
Example: Instead of “Custom Clips,” try “Buy UK Domme JOI & CEI Custom Videos”
8. Use Schema Markup for Better Visibility
Schema is a special code that helps search engines understand your site content better.
Use it to:
Mark yourself as a “Person” or “Organization”
Add product/service details
Highlight reviews/testimonials
You can do this with tools like:
WordPress plugins (Yoast/RankMath support this)
9. Prioritize Performance: Speed, Mobile, and UX
Slow sites kill sales.
Run your site through:
Fix:
Large image sizes
Broken links
Bloated code or unused plugins
Make sure your site is:
Easy to navigate on mobile
Touch-optimized for all buttons
Lightweight and accessible to all visitors
10. Don’t Ignore Local SEO
If you do in-person work (pro-domme sessions, events, or meetups), local SEO is gold.
Tips:
Mention your city/region in titles and content (e.g., “London Pro-Domme Clips”)
Create a Google Business profile (if safe)
Use phrases like “available in Manchester” or “UK-based content creator”
11. Track and Refine
SEO is not one-and-done.
Use Google Search Console to see what keywords bring traffic
Look at your most visited pages in Google Analytics
Update pages regularly with fresh content, better CTAs, or new keywords
The more you refine, the better your site will perform over time.
Final Thoughts: Visibility Is Power
You deserve to be seen.
SEO isn’t about playing the algorithm’s game—it’s about claiming your space online. With the right strategy, you can increase your visibility, grow your audience, and boost your income while staying true to your brand and values.
Need help implementing all of this? At Pentagram Digital, we specialize in creating safe, powerful, and sex-worker-friendly digital strategies. From SEO audits to full website builds, we’re here to support you every step of the way.
Ready to upgrade your visibility? Book a free discovery call or get in touch today.
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